You will need:
Say we were anchoring this page:
https://www.forbes.com/sites/forbes-personal-shopper/article/best-blenders
The overarching topic is “Best Blenders” or just “blenders.”
We’d ask chat-gpt to write us 2-5 sentences about “blenders.”
Copy without quotes and paste into ChatGPT:
“Write me 2-5 sentences about blenders”
ChatGPT Output:
“Blenders are versatile kitchen appliances designed to mix, puree, or emulsify food and other substances. They typically feature a rotating blade powered by an electric motor, which allows them to quickly and efficiently blend ingredients. Blenders are commonly used to make smoothies, soups, sauces, and even crushed ice for beverages. With various models available, from countertop to handheld immersion blenders, they cater to different culinary needs and preferences.”
An exact match anchor would be “blenders”
We don’t want this.
Where-as a natural anchor would be:
Redoing:
“Write me 2-5 sentences on how a blender works.”
ChatGPT Output:
“A blender operates by harnessing the power of a motor to rotate sharp blades at high speeds. When ingredients are placed into the blending jar or container, the blades chop and pulverize them, combining them into a smooth consistency. The motor’s speed and the design of the blades create a vortex that pulls ingredients towards the center, ensuring even blending. Blenders can handle a wide range of ingredients, from soft fruits to tough vegetables and even ice, making them versatile tools in the kitchen for creating everything from silky smoothies to creamy soups.”
Natural anchors from the above:
You get the gist.
This dances around the exact match anchor “blender” and its variations without actually using them.
Google is smart enough to figure out what you’re anchoring and my team can more effectively place you semantically within the content rather than spamming “best blender” 10 times.
